For founder-led brands with real reach and no marketing team. I find the revenue sitting in your audience and build what collects it every month.
Remote. One month to start, then month to month.
For most small brands, the gap is follow-through, and it lands on the founder, who is already doing everything else.
Customers buy once, and nobody asks them to come back.
Your email list only hears from you when something launches.
Your best deal came from one great conversation, and nobody is following up on the next ten.
You probably don't need a full-time marketer yet. You need someone who can see what's working, build on it, and keep it running.
I split your list into the groups you really have, give each one a format it can count on, and keep a calendar that holds. Then I make room for sponsors and affiliate links, so the newsletter can bring in money instead of only costing you time.
Renewals, bringing back lapsed buyers, gift and seasonal emails, and post-purchase follow-ups. The sales your current customers would make if someone asked.
A simple tracker for organizations, partners, and bulk buyers, follow-up emails built on what already worked, and a schedule so warm leads stop going cold.
The content calendar, project management, and a short weekly note on what sold and what worked. The work runs on a system instead of your memory, and you can see it without asking.
Here's exactly what the first month looks like, so you know what you're getting before the first invoice.
I get into your store, email platform, and analytics, and work out where your sales actually come from.
The quickest wins first: lapsed customers, renewals, and whatever the season makes easy to sell.
Your partner and bulk leads in one place, with follow-ups written and scheduled so the next big conversation happens on purpose.
A newsletter plan and calendar for each audience, plus a short note on what sold, what worked, and what I'd do next.
After that, month to month. 15 to 30 hours a week, remote, on the schedule that works for you.
You keep every plan, tracker, and template whether or not we keep working together.
Marketing usually falls apart in the follow-through. Follow-through is what I did for ten years, leading client operations teams.
I run a digital template shop and a gift guide blog with its own email list and affiliate links, and I post on TikTok and Pinterest. I build the same kind of email and content systems for my own businesses, and I use AI so the repetitive work happens on a schedule.
A degree in Communication, HubSpot and email experience, and a habit of saying plainly what I'd change and why.
Send me your site and the one thing you wish were making more money. I'll tell you what I'd do in the first 30 days and whether I'm the right person to do it.